Kitap Tanıtımı |
Help your company adapt to the new rules of competition.If you read nothing else on creating value with business platforms and ecosystems, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you reap the rewards of multisided platforms (MSPs)—or defend your company against these formidable opponents.This book will inspire you to:Assess the threat of disruption from platforms in your industryDecide whether and how to play with increasingly powerful platform businessesChoose the right strategy for transforming your product into a platformHarness network effects to maximize value for the partners in your ecosystemShift from managing products to managing interactionsLearn when moving first and growing fast will work—and when it won'tManage winner-take-all dynamics ) |